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4 min read

Sell More Environmental Protection Products with Ceramiseal

By Chris Rothermel on Oct 7, 2020 10:17:50 AM

According to Automotive News, only 31% of car buyers in the U.S. are offered the opportunity to purchase Environmental Protection Products (EPP), or paint & fabric protection.

Yet, EPP is #3 in PVR profit, only following warranty and gap products. The average selling price is in the $600 range with around $350 average profit per policy.

With new vehicle margins reduced to crumbs, EPP can provide a much-needed boost for dealers. So, why is EPP not presented and not a top seller when it’s proven that it adds value to the customer and hundreds of dollars to every deal?

Topics: Automotive Paint & Fabric Ceramiseal Ceramic Protection Environmental Protection Product
4 min read

ZipDeal Sister Company, Ceramiseal, Hires National Sales Director

By Tony Gomez on Sep 30, 2020 10:01:42 AM

Top-of-the-line Environmental Protection Product company recruits fixed ops director, Chris Rothermel, with 26 years of experience to lead expansion team.

Columbus, OH – October 5, 2020 – ZipDeal, a streamlined, post-sale, pre-F&I vehicle delivery system for automotive dealers, today announced that its sister company, Ceramiseal, has hired automotive retail fixed operations industry veteran Chris Rothermel as National Sales Director.

Topics: Automotive Paint & Fabric Ceramiseal Ceramic Protection Environmental Protection Product
3 min read

Sometimes Sinners Make the Best Preachers

By Chip King on Sep 24, 2020 11:55:48 AM

Correcting My Contribution to the Battle Between Buyer and Seller

I spent 31 years in automotive retail, in every variable role from used car salesperson to GSM, then GM and Dealer Principal.

For most of that time, I was a part of and supported the combative culture the car business created.

  • I was a master of small print.
  • I mislead in my marketing with unattainable prices and payments.
Topics: Automotive Delivery Customer Experience Customer Retention
4 min read

Auto Industry Vet Joins ZipDeal as National Sales Director

By Tony Gomez on Sep 10, 2020 9:41:19 AM

Fast-growing company taps industry innovator, Danny Benites, to head up its national expansion.

Columbus, OH – September 14, 2020 – ZipDeal, a streamlined, post-sale, pre-F&I vehicle delivery system for automotive dealers, today announced that well-known automotive industry innovator Danny Benites has joined as National Sales Director.

Topics: Automotive Delivery Customer Experience CSI Customer Retention Press Release
2 min read

ZipDeal Releases Free Dealer eBook

By Tony Gomez on Sep 4, 2020 9:17:58 AM

ZipDeal Releases Free Dealer eBook: The Auto Dealer’s Guide to a Profitable, Customer-Driven, Vehicle Delivery Experience

 Learn how sales representatives earn up to $3,000/month in extra commissions

Topics: Automotive Delivery Customer Experience CSI Customer Retention
3 min read

6 Steps for Dealers to Answer to the Call of Change

By Tony Gomez on Aug 25, 2020 11:56:14 PM

"When the pace of change in your industry exceeds that of your business, the end is near."

Find yourself desperately trying to hold on to control of the customer and the purchase experience while the world evolves all around you? Join the crowd. The traditional automobile dealer is at a crossroads. A defining moment of truth. The actions you took yesterday, today, and tomorrow, shape your future or lack thereof. 

Topics: Automotive Paint & Fabric Delivery Gross PVR Customer Experience CSI Customer Retention
2 min read

Increase Customer Retention, Reduce Marketing Spend

By Chip King on Aug 19, 2020 11:12:55 AM

A great article in CBT News cites that almost half of customers who state they are loyal to the selling dealer go elsewhere to service their vehicle. Only one-third of all vehicle services are performed at automotive dealerships. And we know brand loyalty and dealership loyalty measurements are fleeting and hard to rely on.

Topics: Automotive Delivery Gross PVR Customer Experience First Service Appointment Customer Retention
2 min read

The Super Simple Idea for Additional Sales Opportunities

By Chip King on Aug 4, 2020 7:56:05 PM

Happy Customers, Happy Sales Teams, Happy Dealers

Topics: Automotive Paint & Fabric Environmental Protection Packages Delivery Trade-In Gross PVR Customer Experience CSI
4 min read

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

By Steve Lindsay on Jul 30, 2020 5:07:55 PM

Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Customer-Driven Delivery Process

Topics: Automotive Paint & Fabric Environmental Protection Packages
5 min read

4 Tips on How to Increase Profits with Paint & Fabric Packages

By Chip King on Jul 22, 2020 1:46:11 PM

The average dealer leaves over $250,000 on the table each year for every 100 units sold per month. That’s right, a quarter-million dollars. Surprised? That’s what your dealership sacrifices when you don’t offer Environmental Protection Packages (EPP), also called paint & fabric packages, to 100% of customers 100% of the time. 

Topics: Automotive Paint & Fabric Environmental Protection Packages

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